The FATHERHOOD BIZ

Create and grow a fulfilling, profitable, value-driven business, to put you back in control of your destiny + give you more quality time with your family whether you’re a total beginner or an experienced biz owner.

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are you looking to

start, improve, tweak, or expand your business?

 
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Are you…

o Are you a current dad business owner who isn’t getting consistent cash flow and clients and you are overwhelmed trying to keep your business dream afloat?

o Are you a business owner who is generating great revenue but feels overwhelmed, and stressed with an endless-to-list, and has no time to hang out with your kids and family, let alone any ‘you’ time? #TimeFreedom

o Are you a stay-at-home dad looking to bring your dream business to life aligned with your strengths, values and lifestyle in tandem with raising your children? #YouCanHaveItAll

o Are you a dad looking to run your own business and make the transition from working a 9-5 day job, to creating a ‘side’ online business that will give you the opportunity to replace your current income, with income generated from what gives you purpose and that you’re actually passionate about, as well as provides for your family?

Put simply,

are you looking to work less hours, spend more time enjoying your family, one where you’re never miss their ball games, dance recitals, or field trips, and have more time and energy in a life that feels fulfilled?

If you said ‘yes’ to anyone of these questions, then you are in the right place!

But is it really achievable, or does it sound too good to be true? 

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Heck yes – it’s true! I know this firsthand - I’m dad to 7 incredible children:

o   I have spent every day with them, never missed a breakfast or dinner with them;

o   I have been there to help educate and nurture them;

o   I have been there, too, without notice in the middle of the day, and in the middle of the work week, to stop what I’m doing and take them to the park- to play, to walk, to talk with them;

o   I have been there (and I mean, really, really, mentally present) when they have needed me- and when they haven’t!

But in tandem, I’m also rocking a business that gives me that very freedom to enjoy this amazing, fulfilling life, & truly live my purpose...

 

And you can achieve it too.

 
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I’ll share more about my story in a minute, but first know this.

Becoming the captain of your own ship, running a profitable business and gaining the autonomy, mastery, and purpose that comes with it, can deeply change the quality of your life.

There has never been a better time to create your own business, or scale your current business, and here’s why:

  • Done that right way, it’s easy to stand out from the crowd, and create a powerful brand voice and personality that has the ability to convert sales like crazy. I’ll show you how to do it.

  • With mix of tech, targeted online advertising tools and the powerful reach of the web you now harness superior lead generation methods to build a lucrative and profitable business you want to run around the life you want to live. I’m here to help you build it and grow it.

  • You don’t have to spend 20 hours a day working on your business in order for it to be a success- automating a ton of your marketing is the way to go. I’m committed to giving the tools, tactics and strategies to free up your time, the space in your mind and to end the overwhelm.    

There’re many moving parts when starting,

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tweaking or scaling your business to transform it into a profitable pipeline generating dependable, consistent money.

If you’re just starting out-- how to know if you have a profitable biz idea and how to create your first product? Then, whether you’re a new biz or an experienced biz-- how to generate irresistible, innovative offers that are exactly what your customers want to buy; how to build or tweak a powerful SEO foundation, and growth strategy, to kick-start or radically increase traffic now, as well as long term and turn them into repeat customers and lead generation ambassadors; how to elevate, or create, your brand to build trust and skyrocket sales; oh and then there are launches and sales funnels!   

It can be a lot to wrap your head around and have clarity on, but there’s no reason for it to be so complicated.

 

 And definitely no reason to do it alone.

Which is why I’d love for you to join us for the Fatherhood Biz Course, to grow your business, income, and happiness (and ditch the trial and error.).

 
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The Fatherhood Biz Course™ Is My Tailor-Made Program for Self-Motivated Dads

 
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from those who want to go from employee to entrepreneur,

stay-at-home dads wanting to run a successful full time or part-time biz from home, or dads running their existing company (off or online) that want to escape feast or famine cycle, or want to take it to new heights- the simple way.

The program will walk you through every single step of the process of how to structure (whether from scratch, or within your current business), create, and deploy a straightforward system in order to sell your products and services, increasing (or kick-starting) your income exponentially in just a handful of months giving you more time and independence to enjoy your life.

It identifies YOUR specific marketing needs, gives you the EXACT blue print to follow, plus gives you the tools to support and nurture you through to success.

I created the fatherhood biz course™ to give you the complete system I use for my private clients,

and that I used to create my thriving businesses, that works for all niches, & I’ve used personally - from brick & mortar, to live expos, conventions, festivals + events, all the way through to niche blog sites & online courses, & I’ve worked with some of the biggest companies in the USA & further 

Join me at the launch of this very special program

I Have CREATED EXACTLY What I Wish Existed When I Was Getting Started.

For me, running a fulfilling, profitable, value-driven business, and actually making a living from what I enjoy doing, whilst being able to enjoy and raise my 7 children (including home-schooling them) has been one of the most rewarding experiences of my life.

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Now I have a mission.

o   I want to share my knowledge, expertise and experience, and help as many dads activate and tap into that limitless potential;

o   To help them build a fantastic life that is truly tailored to them, that they, as fathers would find fulfilling, with a passion for what’s possible, and to make a difference, and that would create lasting transformational change.

o   To empower fathers in achieving sustainable health, spiritual well-being, and financial freedom, for the sake of not just themselves, but for the sake of their loved ones, friends, colleagues and community (- both locally and globally).

Potential is universal but opportunity is not, and the place to begin is with economic equality, so I’m here with the Fatherhood Biz Course to redress the balance and teach you the skills it takes to grow a profitable business that’s aligned with your strengths, values and lifestyle…

…whether you’re a total beginner or an experienced business owner.

 

 How the Program Works

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The live program is 8 weeks long,

which includes a short orientation period to get you grounded and organized, as well as an implementation week too.


 
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Then at the end, there is a cool down period to set you up for success moving forward.

The aim of the Fatherhood Biz Course™ is for your businesses to thrive beyond the length of the course itself, so I’ve included ongoing support to help you stay motivated, supported and connected to your biz entrepreneur lifestyle.

You will keep on target motivated beyond the course curriculum with our year-round support post-program.

No one gets left behind.

 

Let’s take a look at what you’ll learn in each of the seven modules.

 

The Fatherhood Biz Course™ is based around five core modules that build upon each other, so that once implemented will give you a profitable sustainable traffic system that you can leverage to grow your business with predictability, whilst freeing up more ‘you’ time. 

These are not one-off tools and tasks slapped together.

This is a system, and a program of practical instruction & easy to follow lessons that each builds on the last, that you can adapt to any schedule and lifestyle.

 
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Module 1| Create Your Profit-Making Plan

 

In this first module we start with the end in mind, meaning, what are you (will you be) offering that makes your business money? Anything outside of this concept is simply an expensive hobby.  

  • So, if you currently have a business, we will drill down on your numbers. You will access the products or services you sell, and determine which of your offerings generate the most revenue, as against any with small percentages but take up the same time and energy. We will also help you evaluate the potential for further lucrative offerings to help you scale.

  • If you’re just starting out, and are starting from scratch, we will take you through our process to help you reveal your idea for your first offering, based on your skills and passion, and run you through the numbers and business viability of it. It’s critical, for you to create your product AND grow your audience in a cohesive, connected, and intentional way.

ON COMPLETING THIS MODULE, YOU WILL: 

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For those with a current biz, you will have a plan to maximize your high-performing products, and where applicable a blueprint and strategy of new offering(s) to introduce in a timely, manageable schedule with an excellent profit margin.

For those of you who aren’t getting consistent cash flow, you will have clarity on why not, and a clear concise action plan to turn your biz into a profit making enterprise.

For those of you in startup mode you will have to hand your profitable business idea, and a road-map to go from zero to launch and beyond. 

 
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Module 2| Creation of Your Brand & Biz Foundation

 

Here we go back to basics to organize and gather everything you need for your pre-steps to your supercharged online presence set up, and provide the solid foundation for your future lead generation. 

  • You will learn how to start creating your clear and unique online brand and message to master your first impression (so that your competition becomes irrelevant) to make your business standout, engender trust and act like an irresistible magnet to your ideal client base.

  • You will learn how to lead with your ‘why’ in a way that rallies your potential clients and has them excited to work with you

  • Next you will learn how to define that target audience and create your ideal client profiles, so that you can locate them, attract them, and convert them.

ON COMPLETING THIS MODULE, YOU WILL: 

On completing this module, you will have to hand your ideal client profiles, and will have created your brand that specifically ‘talks’ too, connects with, and resonates with your target audience.  

You will have your own Branding Brand Business Guidelines to ensure your new brand design and message is implemented to its full potential. It's a way to help you and your business keep consistent, high quality branding throughout everything that you do, making you seem more recognizable and trust-worthy to your customers.

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These Guidelines will also serve as an extremely useful reference for yourself and your Marketing team if you have them. If you ever need to create anything yourself (e.g. flyers, Facebook graphics), you have all the information about which fonts and colors to use in that document, so you don't need to go running back to your designer every week.

You can also use your Brand Guidelines to send to any contractors you may bring in to your business, such as digital marketing agencies and copywriters. All the information they need will be in one, easily accessible document, which stops the need for constant back-and-forths about brand values and logo variations.

You will have built a real ecommerce brand, one that sets you apart, makes you unique, and magnetizes your dream customers.

You will have nailed down, and curated your powerful story, your ‘why’ behind the business that resonates with, and attracts your desired customer base, and you will feel confident and clear on your mission and the impact you desire to make helping you create a long-term competitive advantage.

 
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Module 3| Create a Website That Makes Sales

 

Create and/or review your site layout to give your visitors everything they need to know and nothing they don’t to entice them to buy from, or work with you.

  • A website isn’t a maybe, it’s not optional, it’s a must in modern business, so in this module you will learn what elements make a website that attracts your desired audience, converts that audience into leads, turns those leads into customers, and transforms those customers into repeat customers and referral generators and your brand ambassadors 24/7.

  • If you already have a website (blogsite) up and running, we help you carry out a fast and straightforward audit of your site to ascertain its ability to attract, convert and make sales, as well as amplify your brand to your target audience, so that you can identify the areas you need to tweak or restructure.

  • With a combination of the assets that you have created from Module 2, we cover everything you need (no time wasted) from zero to launch, all search engine optimized (this is what Google, and other search engines, use to find you and bring your name in front of potential customers who are looking for you, or services you offer, online) to incorporation of stand-out taglines and logos, to eye-popping and effective design and layout that shows off your visual identity and sets you apart from other in your industry, to copywriting that grabs the attention of, and speaks directly to your ideal customer’s deepest desires, all with the strategic purpose to move your followers to take ACTION and convert to your end goal, hint: sales, website traffic, subscribers.

  • In this module, we also give you the ability, whether you’re starting from scratch, or whether you want to overhaul your current online presence, to create, build and launch your own branded and powerfully optimized site.

  • We share with you our fool-proof step-by-step tutorial videos, plus written guide and lessons to walk you through the entire process with ease and no overwhelm- you need zero knowledge about website creation!  

  • No matter what your skill level or budget, you’ll have everything you need to ensure your website is as effective as possible.

ON COMPLETING THIS MODULE, YOU WILL: 

Whether you already have a website (blogsite) or, you’re starting from ground zero, you will have a fully optimized and branded website, with smart targeted calls to action to grow your list and make sales- a site that will do the heavy lifting of your online marketing for you, and that reflects your values, personality, goals, authority and services.

You will have a ‘Landing Page’ with the top 3 must-have brand elements for your homepage to hook & hold your audience, and that’s optimized to ‘talk-you’re your broader desired customer profiles.

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A killer converting ‘About Page’, (did you know that generally they are the second most visited page on a site?) that is optimized not only for lead capture to grow your list and make sales, but that is crafted to create trust and nurturing for potential customers and collaborators, and illustrate your expertise, knowledge, credibility and most of all, show off your attention to customer care and quality.

You will have a ‘Contact Page’, again optimized not only to give visitors the extra little nudge to take that step to contact you, and feel really welcomed, but also to capture contact details to grow your list in general- yes, every page should be geared to list growth so that you can nurture, educate and market to them later.

You will have your Blog setup, with congruent Blog Categories related to niche products and services you offer (or will soon offer), and targeted to your ideal customer or client types, and set-up for brand amplification and client awareness, and to lock-in and harness SEO search engine platforms to begin lead generation.

You will have a site optimized for advertising re-targeting for when you’re ready to use it, plus customer data collection and analysis, to enable you to double down on the marketing and sales campaigns that are really working, and pull-back on ones that aren’t.

 
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Module 4| Content Marketing for Sales + Profit

 

In Module four, you are going to learn how to create a profitable content marketing strategy that you can scale.

  • You’re going to learn how to craft and create the yummy, Google sticky and binge worthy search engine optimized content that will draw your perfect leads to your site and turn them into customers, transform those customers into repeat customers, as well as referral generators and ambassadors for your business and your brand.

  • You will learn why content marketing is the #1 best investment for your business, and why it’s the fuel to scale your business beyond ALL limitations.

  • One of the biggest problems businesses have is what to post -- not just on their Facebook pages, but across all their social media and website platforms. In this module this is exactly what we will teach you, step-by-step, action-by-action.

  • You will learn the strategy that will kick-start, grow and scale your reach and magnetize your ideal audience systematically. Attracting your ideal traffic isn’t simply posting; it’s about engaging them through the art of the ‘story’ and anchoring the sale or the sign-up from the seed of the offer.

  • Here you’ll learn how to choose the right content that ‘talks to’ your target, as well as how to choose the right irresistible hook (yes, the hook comes before story) and right story to draw them and most importantly the right to ‘calls to action’ to get your page visitors to react and take the next step that you want. 

  • You will also learn how to turn your new visitors and traffic into warm leads that you can then market too, via the ‘call to action’ to with its partner, the freebie contact opt-in. This proven technique works for all potential client access points, YouTube, Facebook, Twitter, Instagram, Pinterest, even within groups and forums, such as subreddit, Quora.

  • Time is precious, so we will also teach you how to set up a content creation + editorial calendar especially designed for you to plan and schedule posts without the overwhelm.

  • We’ll share our strategy and structure to create and generate months of sales-boosting content in a day, so that you’ll be ahead and organized, as well as our time hacks to get it done, bring you time freedom and take some down time!

ON COMPLETING THIS MODULE, YOU WILL: 

On completing this module, (and even if you’re a beginner 😊) you will have (set up and working) your own Editorial Content + Post Schedule and Social Media Content Calendar;

You will know how to create in a time efficient manner, insanely useful and engaging income generating content for your target audience, as well as how to schedule and batch it so that you can pull in leads on auto-pilot.

You will be able to effectively use the Relevancy Test process, so that all content you create will be loved by Google, and all social media and search engine platforms, resulting in high SEO rankings and high relevancy scorings; AND, loved and actively sought out by your ideal target client.

You will know how to come up with ideas for your opt-in incentives (aka freebie content upgrades that incentivize a visitor handing over their email or other contact details with you), as well as our exact formula on how to create them fast, and where to ‘advertise’ them in your content posts, website and so on, so that they look natural and helpful, and not sleazy salesy, so as to maximize your number of new subscribers, and new opt-ins of current subscribers, to your specific sale campaigns for your amazing products and services  .

You will know exactly what, where and how to publish content to grow your business.

You will know how to, and have set-up, and launched, your own straight-forward content funnel to create loyal customers by using content to add lasting value to your marketplace.

You will know exactly how to create a sales funnel that converts for every service or product you offer, and how to create the ‘fuel’ content for any paid advertising that you choose to do that will guarantee sales. 

You will understand SEO and keywords, and know how to use them as a part of your long term traffic strategy. 

You will know how to use content to amplify your brand, and scale your business, as well as how to grow your email list with your relevant target audience.

 
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Module 5| List Building + Email Marketing for Continual Growth and Profit

 

You own you email list of contacts and email addresses, and those email subscribers convert into buyers better than any other method out there, which means you can keep marketing to your tribe, the way YOU want, so here we’re going to teach you what you need to grow an profit from email marketing.

  • In module 5 then you will learn why you 100%, categorically need to build and grow an email list, regardless of whether you have a strong following on social media or your blog.  

  • Within the previous modules we strategically focused on rapidly growing your traffic, amplifying your brand and reach, and the creation of a consistent pipeline of followers ready to buy, or sign-up on the dotted line for your services.

  • In this module you will learn how to take that traffic that has readily opted-in to your email list and nurture and educate them to both become devoted fans of your business as well as customers, and repeat customers.

  • Your email list should be pulling 30-40% of your overall sales, so in this module we will teach you how using automated and manual emails to convert new customers, create repeat customers, run lucrative sales, and more.

  • We will teach you what to send to your list on a regular basis, and a simple but effective template structure for your newsletters, that will make engaging, nurturing, and selling to your subscribers’ headache-free and fast.

  • We will take what you learnt in Module 4, regarding your opt-in incentives (aka freebie content upgrades that incentivize a visitor handing over their email or other contact details with you), and teach you, step-by-step how to set up and style your opt-in forms.  

ON COMPLETING THIS MODULE, YOU WILL: 

You will have a complete step-by-step email marketing system.

You will know where to use automation in your business to deepen relationships with your subscribers, build excitement, and generate more sales – all on autopilot!

You will know how to marry-up the fresh content you produce in Module 4, with an irresistible content up-grade, that will smoothly get your desired customers to sign up for your email list, and lead seamlessly into selling your products and services.

You will have the perfect email sequence to welcome new subscribers to you, your brand, and company, as well as provide value to them, build trust and make sales.

You will be able to create specific automated lucrative sales and marketing campaigns, that once created and launched, will make you sales on auto-pilot- think: simple set up and then let it rinse n’ repeat. 

 

Plus, enroll now and you’ll get

these additional business training programs to help you take your biz further faster, free!

BONUS ONE:

How to Set Up & Optimize Your Facebook Business Page to Create Your Facebook Traffic Engine

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Here we take you from scratch, step by step, through each element of your Facebook Business Page

to give you an unstoppable advantage. We teach you how to optimize your page for attraction and conversion because almost EVERY agent is incorrectly using their Biz Page and missing out on tons of potential leads.

Facebook users decide in a matter of seconds if they want to stick around.

Here you will discover ‘the how to’ of everything your page needs, from your cover + profile picture, to your descriptions and username right through to your call to action buttons to attract the RIGHT audience, quickly and efficiently, AND get them to give you their contact details.

And, did you know, that if you respond to a prospect’s message within those first five minutes, you have a 60% higher chance of making contact.

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Get this, you’re 10X less likely to reach someone if you wait an hour and 42X less likely after two hours.

That’s why we also teach you the smart automation tools that will automatically and instantly respond to lead enquiries so you can convert them while they’re hot.

You will also learn how to get great reviews for your services that will act as social proof for your leads, and help to nudge them forward into conversions.

You’ll also learn how to create and optimize a super successful Facebook event both online and off-line, enabling you to both convert your desired leads but also to help you create a custom audience that you can then re-target and market too.  

ON COMPLETING THIS MODULE, YOU WILL: 

On completing this module, you will have set up your own Facebook Business Page geared and optimized for lead attraction of your target client audiences.

You will have installed, and deployed tools that will convert traffic into leads and start moving them through your sales funnel.

 

BONUS 2:

How to Skyrocket Your Lead List’s Growth With Our Specific Facebook Playbook Strategy

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It’s very typical to hear from many people who are trying to grow their business about how Facebook and Facebook ads aren’t working for them.

Add to that, Facebook’s CEO Mark Zuckerberg announcing more big changes to the platform and unsurprisingly, a lot of folks are worried about what it means for them and their lead generation from their Facebook Biz Page and advertising.

Here’s the thing. We’re already on it and prepared.

Not only are we going to show you how to use this change to your advantage, but we’re also going to share our exact formula and tactics that will create YOU mind-blowing traffic.

This module is busting with so much hands on strategic content, proven systems and powerful lessons that are game-changing that we could have deployed them as a course by themselves. 

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Here you will learn what you need to know about Facebook’s strategy and focus right now, and the exact 2-in-1 power combo Facebook strategy to skyrocket your leads and conversion.

We will also teach you EVERYTHING you need to know, implement and execute for Facebook Live- including before, during and after. We walk you through it, action-by-action, including the content preparation that will attract and convert your ideal client audiences.

We also teach how to create, execute and deploy two ridiculously effective Facebook Ad traffic and leads campaigns that will produce a consistent pipeline of leads on auto-pilot.

 In short, there are several applications that Facebook offer, that if leveraged together will create mind-blowing traffic. In this module we teach you the exact formula and fresh tactics that you can steal for yourself to grab that heat for yourself!

ON COMPLETING THIS MODULE, YOU WILL: 

On completing this module, you to be able to prepare your Facebook Live package to ensure you attract your pre-qualified desired audience, and that will ensure that they readily hand over their contact details to you.

You will be properly prepared to go live, as well as successfully broadcast your Facebook Live, and then for you to be able to carry-out the steps needed after it’s finished to maximize your lead potential and conversion.   

You will be able to create and run a high-quality Facebook ad campaigns…

even if you have had NO prior video experience or technical skills, with an excellent return on investment.

 

+ Lifetime access and free updates

to keep you up-to-date with the latest strategies…

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 … and remember, you’ll have lifetime access to Fatherhood Biz Course as well as updates to it.


 
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As a sales and marketing geek,

I’m always on top of the most up-to-date information and fresh strategies, which I test and audit to see if they’re going to give me and my clients an edge… if they’re a go, I incorporate them into the course and send you an email alert, and did I tell you we do this for free?! Heck yeah… we’ve got you covered. #IHaveYourBack

+ Office Hours and Live Video Sessions With Me

I’m here with you, shoulder-to-shoulder.

I’ll be here for you weekly to help you with your toughest questions, or just to give you a fresh perspective to keep your business moving ahead.

Can’t catch it live? No problem! Catch the reply and transcript, and follow up with your own question.

You will receive clarity, guidance and training.

Time to Cut the Line:

We wanted to help you cut the line and see results even faster, so alongside each module in the Fatherhood Biz Course is a tool box of bonus cheat sheets, blue-prints and guides to help you get to your goal and grow faster. 

 

And here’s what is important for you to know.

 
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In short, I will teach you

how to get your ideal prospects to chase YOU, and what you’re offering,

instead of

…YOU chasing them.

I will be teaching you to think differently on how to attain your leads, and how to convert them into clients, and in turn referral generators.

 
 

You’re not actively going out each day trying to get leads; instead, you put the mechanisms in place that will attract your leads to contact you in by your chosen method- phone, email, text etc.

Here’s the second important point to know.

This method works for everybody, in every type of business niche. Period.

 
 
  • Online Businesses

  • Health Coaches

  • Life Coaches

  • Business Coaches

  • Personal Trainers and Beauty Industry Entrepreneurs

  • Blogs Not Making Money

  • Podcasters

  • Authors

  • Influencers

  • Social Media Agencies

  • Network Marketers

  • Online Product Marketers

  • ReSellers

  • Traditional Brick and Mortar Businesses

  • Practitioners and Chiropractors

  • Nutritionists

  • Speakers

  • Graphic Artists and Web Designers

  • People Who Host Events

  • Startups

  • Realtors and Lenders

 

…and YES, Probably You Too!

The fact is this.

The tools that technology has given us to make a huge impact and generate unlimited income is BEYOND anything that’s ever existed. Now, a global market is at your fingertips.

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If you are ready to fast-track your growth, achieve extraordinary results and live a big life unapologetically,

then I invite you to join me in the launch of this incredible program, the Fatherhood Biz, my accessible course version of my Fatherhood Biz Accelerator for my private clients.

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Hey There and Welcome! I’m Jim Mckenzie…

I’m the founder and CEO of Everything For Dads. I’m dad to 7 fantastic children (yep- you read that right- 7, and yes, they are all biologically mine- I get asked this a lot!) I have several profitable businesses, the truest of relationships with my wife and children, and I’m passionate about helping dads create a comfortable home for their families, a home filled with love and possibility - not fear and lack of what they need and deserve.

I want fathers to have the opportunity to experience the freedom and adventure that I have, to be able to live life on my own terms, to set my own schedule- not to spend their days slaving away at a passionless job, or in a business sucking their energy and time without proper financial reward, or a stay-at-home dad who wants to listen and act on his inner voice that he can raise his children and run a profitable, sustainable business.

I founded, and ran a thriving and successful law firm in London. I built it from the ground up, all from word of mouth, and recommendations only- not a dime spent on advertising back in the day before the internet or social media (Yep! there was a time!).

 

I met and married the most wonderful human I’ve ever met, and have been by her side, in life, and in work, (twenty plus years). We have only ever worked together for ourselves (desks side by side) and we’ve fought fiercely for the opportunity to live our lives the way we want.

I did this in the midst of diaper changing, feeding time and nap time.

I’ve also suffered soul-crushing financial loss and devastating insecurity- we have had, and lost in the 2008 global economic crisis, a self-made financial worth of 3.2 million, leading us to having only 25 cents to our name, and living on $26 a day with four children and a new born baby…

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Trapped in a barely functioning house, in a town with one of the highest rates of foreclosure in America, with no gas for the car, there was only one way to fight our way out and re-build, and re-build even better- the answer? The internet.

The internet, gives you the ability to start, or grow, your own business (without having to wear a suit or go to business school) plus be able to be present and choose to stay at home without giving up your values and attitude.

The mix of tech, targeted online advertising tools and the powerful reach of the web gives you the ability to harness superior lead generation methods to build a lucrative and profitable business you want to run around the life you want to live, even if you’re lacking resources.

And that’s exactly what I did.

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Within a couple of years, I was able to build three, solid, online businesses, that I scaled into live-in-person sell-out events,

and have had the honor of working with some of the biggest companies in the US and beyond, such as Home Depot, World Wrestling Federation, Medieval Times, Orlando Magic, National Lung and Heart Institute, Orlando City Soccer, & Healthy Weight Commitment of Washington to name a few…

And I’ve done it all from home, surrounded by children.

I’m passionate about helping you start, tweak, scale your business, and create the environment for you to work on the areas of your biz that inspire, energize and fulfill you, with less effort, and rediscover your quality of life, whilst growing your profit.

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I love to break down, simplify, get rid of the jargon and create processes to achieve results- so you ditch the overwhelm, stress, and endless to-do-list of streamlining your customer process, tireless marketing and honing your online foundation and presence, so that you can get on with what you do best- sharing your products, services and mission with the world, and best of all being the best dad you can be.

I’m committed to impacting the lives of a million dads -

…gaining financial freedom and independence is one of the critical pillars in helping dads create, and achieve a life that makes them, and their loves ones truly happy, and in turns helps them make a positive impact on the world as a whole.

Every dad has the right to be the hero of his own story.    

 

 Ready for Me to Show You How + Give You Ongoing Support and Guidance?

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But what’s all this gonna cost?


 
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I’m kicking-off my online course program,

taken from my hugely successful Fatherhood Biz Accelerator 1-1 private client service, and based on the very same profitable sales cycle formula, that I used to start, grow and scale my businesses, and that I use today, to reach no more than fifty or so dad start-ups, or dad businesses currently on going and help them create all of the things that go into truly growing a business…

…and make it amazing?!

And, the most incredible and unique part is that I’m making it ridiculously affordable so that you have no excuses, and no blocks to put in your own way from nabbing this amazing opportunity.

Although, the course itself will go for 8 weeks, I committing three months to mentor you, so that you don’t feel rushed, and left feeling unable to implement before making great money.

That’s why my intention is to make this easy for you, so

I’m making my kick-off program available for a fraction of the amount of

my one-to-one fatherhood biz accelerator, so instead enroll now for $497 and guarantee your spot.

ONE-TIME PAYMENT OF $497

 

Registration is limited. If you follow this system you will see success.

Period.

What makes the Fatherhood Biz™ Course different from anything else out there?

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I have succeeded to create a business-work-life-balance totally in sync with raising my 7 children - ever.

My business works around the way I want to live. I have never worked for anyone but myself.

When I got hit in the 2008 global crash, I had no life support, I HAD to create strategies that worked, or I would be out on the street, and I wouldn’t be able to support my family.

My system has been crash-tested and proven. I have lived it. I literally started again with nothing, and with no help from anyone, and I did it being able to still be there, and present with my family, something marketers never seem to touch on.

I am a dad first, and a successful businessman second.

This course is designed with no fluff, just the stuff that will get it done, and with the consideration of the busy life and other commitments that being a dad comes with.

If your dream is to spend your time traveling and enjoying your kids, from the time they’re born; to never miss their ball games, dance recitals, or field trips.  Never having to stress about making appointments or finding the time or energy to spend quality time with them and fulfilling your own dreams and ambitions then this is the program for you.

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Whatever your goal, whether it’s a 10-15 hours a week without ever having to worrying about financial problems, or at short notice taking your family on a family getaway, or having the extra time to home-school your children or to learn a new activity together- it’s all within your reach.

You see I know you, and I see you, and I’m right there with you.

You don’t have a lot of time, so I only give you the best strategies and I won’t waste your time with anything non-essential.

I have laid everything out in a really easy to follow way, and given you everything you need to be successful. #ShareTheWinsTogether

I’m not here to waste your money. I know the value of every dollar, every pound- no matter what your currency. I teach free and organic marketing strategies first, that really work, before teaching how to effectively use paid ads.

The Fatherhood Biz Course doesn’t just cover setting, up and launching your business

(or re-launching your current biz) so that you make sales and scale, it guides you, step-by-step you on the systems that will keep it successfully running and making sales, without the overwhelm and endless to-do-lists, freeing up the most precious thing you have- time.  

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My job, and my team’s job, is to support you every step of the way.

As I shared before, I’m committed to impacting the lives of a million dads-

gaining financial freedom and independence is one of the critical pillars in helping dads create, and achieve a life that makes them, and their loves ones truly happy, and in turns helps them make a positive impact on the world as a whole.

Every dad has the right to be the hero of his own story, and I’m here to make it happen for you.     

 

You can work through + access the program from anywhere!

Home, the office, at your favorite café, on holiday- literally from anywhere in the world, 24/7.

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 You’ll have all the support, in straightforward, doable steps, whenever you need it 

+ with ongoing support. You can ask questions and get feedback and work at your own pace. 

Here’s the Timing of the Program:

Registration is open through to 12th April, 2019.

The live program is 8 weeks and runs from 15th April - 27th May, 2019.

Graduation Bonuses Released 3rd May.

 

Once the initial 8 weeks are complete and all content has been released, you’ll have access to the entire library of training materials inside the member portal and you can revisit and review as often as you like.

Everything is online for easy access, and we’ll be there to keep the motivation going with year-round support post-program.

The Fatherhood Biz™ is here to help turn (or create) your business into a profit generating machine, that you’re actually happy to work in, that gives YOU and YOUR FAMILY financial freedom for life.

You get to test drive the fatherhood biz -

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You’re protected with our 100% risk-free guarantee.

 

This program has the power to transform your life if you take action, and we want you to feel confident in trying it out for yourself.

That’s why we have 100% Risk Free Guarantee.  Here’s how it works.

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Test drive the first two Modules of the Fatherhood Biz™.

If by 12pm ET on April 28th, 2019 you don’t feel we’ve delivered the value- just email us, show me you’ve done the work, and I’ll happily give you a full refund.

It’s my policy to devote tremendous time and energy to you, my students, and it’s critical that you’re as dedicated to this transformational experience as my team and I.

We’re only looking to work with active, committed dads -

we don’t want to waste your time, or our own.

I’m offering this money-back guarantee because I believe so strongly in the contents of Fatherhood Biz™and I want you to see how game-changing this course can be, risk free.

 

You’ve Got Questions?

I’ve Got Answers.

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WHAT IS THE FATHERHOOD BIZ COURSE?

The Fatherhood Biz is an 8-week online course for self-motivated dads who want to go from employee to entrepreneur, stay-at-home dads wanting to run a successful full time or part-time biz from home, or dads running their existing company (off or online) that want to escape feast or famine cycle, or who are doing well but want to take it to new heights- the simple way and want to build a productive, profitable and sustainable business and have more quality time with their family.

Still working a 9-5 and want to turn your creative passion into your full-time business? Do you imagine your business scaling beyond your wildest dreams? Or are you just starting out? The Fatherhood Biz can help you:

o   Reveal your why

o   Focus on your vision and goals

o   Validate your offer

o   Create valuable content

o   Maximize your systems

o   Build an irresistible brand

o   Grow your email list

o   Nurture your subscribers

o   Increase sales and profits

o   Narrow in on your niche

o   Pivot to your passion

o   Evaluate your customers

o   Get more done in less time

o   Learn proven marketing strategies

o   Scale your business

o   Plan for your future

Getting your business up and running requires clarity, vision and the ability to execute consistently on the right strategies.

The Fatherhood Biz will fast-track your growth and save you years of expensive trial and error. Doing this alone is overwhelming and time consuming. So I’ve made you a roadmap. A plan of action. A tried-and-true system to follow so you can feel confident about the future of your business whether you’re a total beginner or an experienced biz owner.

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WHERE DOES THE PROGRAM TAKE PLACE?

The entire program is completely digital so you can access it from anywhere through our private course portal.  You can do the actual Fatherhood Biz Program from anywhere in the world, 24/7, and on your schedule.  

You will have ongoing support throughout the live program, as well as post-completion. You will be to ask questions and get feedback, as well as receive encouragement.  

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HOW LONG DO I HAVE ACCESS TO THIS COURSE?

Quite simply forever! You’ll have lifetime access to the Fatherhood Biz™ course and community as well as updates to it. As a biz marketing geek I’m always on top of the most up-to-date information and fresh strategies, which I test and audit to see if they’re going to give myself and my clients an edge… if they’re a go, I incorporate them into the course and send you an email alert, and did I tell you I do this for free?! Heck yeah… I’ve got you covered.

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WHAT IF I’M BRAND NEW TO CREATING A BUSINESS & ONLINE MARKETING?

What a great way to start your online business career and lead generation! So many of us spend the first few years of online biz by taking shots in the dark and hoping someone will magically find us.

By starting out with the Fatherhood Biz Course Program you’re likely to grow your target engaged audience faster, as well as the amplification of your brand, trust and credibility.

Yeah, it might take a few weeks or months longer to lay the groundwork, but you’ve gotta do that anyway, right? Might as well make sure that you do it right the first time, and you can do it with camaraderie because we will be right beside you.

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I DON’T CURRENTLY HAVE A WEBSITE/BLOGSITE IS THAT A PROBLEM?

Nope! In fact, you’re off to a great start! Our Fatherhood Biz course will help you get a running start. You could spend time treading water and trying to figure out how to grow your lead generation, sales and referrals, OR you could start growing your biz ASAP.

We share with you our fool-proof step-by-step tutorial videos, plus written guide and lessons to walk you through the entire process with ease and no overwhelm- you need zero knowledge about website creation! 

No matter what your skill level or budget, you’ll have everything you need to ensure your website is as effective as possible.

We work with you from ground zero. You will be creating alongside us your own branded blogsite. Our only requirement is that you agree to use the website platform providers, Squarespace.

Here’s a brief reason why: 

o   Drag and drop builder and styling makes it easy to use and professional looking, even if you have no tech or design skills.

o   It creates a low maintenance website (no plugins, no security measures needed) that you can update yourself easily, anytime.

o   Does everything you need it to right out of the box - meaning you can get your site up FAST even if you aren't tech savvy!

o   Oh, and they also have great customer support as well! 😊

We ONLY use Squarespace for our clients, as well as for all of our business websites.

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I HAVE A DESIGNER WHO HELPS ME WITH MY BRANDING, DOES THIS MEAN THIS PROGRAM WON’T WORK FOR ME?

Quite the opposite. It will just mean that you’ll have an extra pair of hands to help get you set up. We all know we need our own business brand, but when we come to thinking of creating our own it can feel elusive, and a huge challenge to nail down it down.

You will find that using our Brand Business Creation + Identity Questionnaire & Checklist will give you the most comprehensive, one-of-a-kind, clear and unique streamlined online (and off-line) brand and message to master your first impression (so that your competition becomes irrelevant), -- a brand that will act like an irresistible magnet to your ideal client base.

On completion of our program you will also have to hand to hand you very own Brand Business Guidelines.

These Guidelines have been carefully and thoughtfully created to ensure your new brand design is implemented to its full potential. It's a way to help you and your business keep consistent, high quality branding throughout everything that you do, making you seem more recognizable and trust-worthy to your clients.

These Guidelines will also serve as an extremely useful reference for yourself and your Marketing team if you have them. If you ever need to create anything yourself (e.g. flyers, Facebook graphics), you have all the information about which fonts and colors to use in that document, so you don't need to go running back to your designer every week.

You can also use your Brand Guidelines to send to any contractors you may bring in to your business, such as digital marketing agencies and copywriters.

ALL the information they need will be in one, easily accessible document, which stops the need for constant back-and-fourths about brand values and logo variations.

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DO I GET TO WORK WITH YOU, JIM?

Yes, I have a team, who will be on hand to help with tech, design etc. but I will be doing live weekly teaching where you can ask me questions, get feedback and help you keep moving forward with the execution of the strategies for full effect. I will also be supporting you through the community and via email. This is a very personal project for me, and I’m shoulder-to-shoulder with you. After all my philosophy is, when good people make good money, they do great things!

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WHAT FORMAT IS THE COURSE CONTENT DELIVERED IN?

Each of my lesson plans follow my thorough teaching format: ✔ A Written Blueprint, which guides you through the entire process (along with any extra handouts that will be helpful). ✔ An Implementation Checklist that breaks down everything you need to execute, and in what order. As well as course videos, worksheets and swipe copy.

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HOW MUCH TIME DO I NEED TO COMMIT?

If you plan on going through the live program in real time we recommend between 3-5 hours per week to go through the program and implement the assignments.

I have intentionally included two implementation weeks within the 8 weeks to help you fully implement and deploy what you’re being taught, as well as to take full advantage of the live support you’ll be receiving from myself and my team.

If 3-5 hours a week seems like a stretch for you, not to worry, you have lifetime access to the materials and can easily work at your own pace, on a schedule you set. I designed this course to be doable for everyone, whether they have a full-time job, their own on-going biz, or a looking after their children.

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DO YOU OFFER ANY REFUNDS OR GUARANTEES?

If by 12pm ET on April 28th, 2019 you don’t feel we’ve delivered the value- just email us, show me you’ve done the work, and I’ll happily give you a full refund. No risks here!

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ONCE I FINISH THE PROGRAM WHAT HAPPENS NEXT?

The Fatherhood Biz™ is a program to NOT ONLY help you put in place the right systems and formulas to create a productive, profitable and sustainable business, based on rock solid habits; it’s there as a manual and blue-print for the everyday workings of pulling in a consistent pipeline of profitable traffic and leads, and turning them into customers and repeat customers.

So it will be there to guide you for as long as you need it, always staying fresh with new content being added as well. Also, as a lifetime member you will get exclusive access to my online and off-line special events, challenges and retreats, designed to take you to the next level in your business transformation. #IHaveYourBack

 

You’re going to have the support, the strategies - and the mentor - committed to helping you get to your goal, and the next level.

If you’ve ever dreamt of living life on your own terms, then I’ll see you in the Fatherhood Biz. 😊

HAVE A QUESTION ABOUT THE FATHERHOOD BIZ™?

Drop us a line or give us a call, we’re here to help!

coachinghelp@everythingfordads.com or call (407) 574 5847

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